Red Ribbon Week 2025 Lesson Plans

five keys

Life is a puzzle. So is prevention.

Everything you need is right here, from videos to full lesson plans. It’s all designed to be plug-and-play, simple to use, and impactful. Our curriculum is designed for 4th – 12th grade students.

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Curious how to use our resources?

Sign up here, and we’ll send you a short video with tips to make the
most impact this Red Ribbon Week.

How Our Program Works

Our youth drug prevention program is based on current scientific findings on youth
behavior, brain development, and the power of storytelling.

  • Step 1 Watch A Natural High Video Watch
  • Step 2 Discuss Together As A Group Discuss
  • Step 3 Go Deeper Through Fun Activities Go Deeper
Learn more about our program

This week’s theme highlights five
key components of prevention:

Each day during Red Ribbon Week, students build real-life social and emotional skills that help them
make healthy choices and live drug-free. In just 15 minutes a day, they’ll practice:
five keys

  1. Self-awareness – Identifying what gives them purpose and motivation (Natural Highs)
  2. Social awareness – Understanding how peers and role models influence behavior (Social Learning Theory)
  3. Responsible decision-making – Challenging false norms and using real facts to guide choices (Social Norms)
  4. Relationship skills – Practicing how to say “no” clearly and confidently (Refusal Skills)
  5. Self-management – Considering their future self to make choices that align with their goals (Protective Factors)

Lesson Plans & Video Playlist – Grades 4-12

Every day this week, we’ll uncover one more “piece” that helps students build a life of meaning, purpose, and healthy choices.

Day 2: Brain Science Made Simple

Curious about how the brain reacts to different highs? Our whiteboard videos make this science super straightforward and engaging. We suggest you start with video 1 below, or you can watch all 3 (9 min total) – they’re short and will keep the conversation flowing.

Dopamine’s Role in Natural Highs

The Science of Joy: Video #1 The Science of Joy

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DISCUSSION QUESTIONS

Some suggested questions to ask after you watch the video:

Download PDF
Question #1

What’s something you love doing that makes you feel proud or alive?

Question #2

How does having a passion help protect you from risky choices?

Question #3

Why is it important to know what feels rewarding or exciting to you?

Paul Jimenez Artist

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  • Step 1: Watch
  • Step 2: Discuss
  • Step 3: Go Deeper
Queen Harrison talked about natural high

Queen Harrison Queen Harrison

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DISCUSSION QUESTIONS

Some suggested questions to ask after you watch the video:

Download PDF
Question #1:

What’s a myth you’ve heard about drugs or alcohol?

Question #2:

How does it feel to know most teens actually don’t use them?

Question #3:

Why is it important to know the truth?

Mike Conley Jr

Mike Conley Jr. Pro Basketball Player

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DISCUSSION QUESTIONS

Some suggested questions to ask after you watch the video with your son or daughter:

Download PDF
Question #1:

Why is it hard to say no sometimes?

Question #2:

What are ways to say no with confidence?

Question #3:

How can values help guide your choices?

Activity List
Danyelle Wolf

Danyelle Wolf World Champion Boxer

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DISCUSSION QUESTIONS

Some suggested questions to ask after you watch the video:

Download PDF
Question #1:

Who do you want to be in 5 years?

Question #2:

What choices would help that future-you become real?

Question #3:

Who in your life helps you stay true to your values?

Fentanyl Prevention Toolkit for Educators

Fentanyl is one of the biggest threats facing youth today. Our free Fentanyl Toolkit will help you talk with your students and give them the facts.

  • Short, impactful videos
  • Ready-to-use lesson plans (grades 6–12)
  • Conversation guides for classrooms and families
  • Kahoot! quiz
  • Printable posters in English & Spanish

Access Toolkit Now

More Resources

Printable Lesson Plans & Much More

  • How to use Natural High
  • Sample parent letter
  • 17 additional activity ideas

COMING SOON

Have Students Pledge to Live Drug-Free
and Naturally High

Students can take the pledge online or print the pledge to display as a reminder

Take The Pledge

Printable Posters in English & Spanish

  • Fentanyl Fact Sheet
  • Fentapill Fact Sheet
  • Parent Conversation Guide

Explore Printables

Video: How To Make The Most Impact This Red Ribbon Week

Video: How To Make The Most Impact This Red Ribbon Week

Sign up to watch this short video on how to use our Red Ribbon Week lesson plans and resources.

  • Only 4.5 minutes
  • How to use the Natural High program in 3 easy steps
  • Tips to make the most impact during Red Ribbon Week
  • Highlight of this year’s activities and Storytellers

COMING SOON

Red Ribbon Week Merch
Available Now

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Founder’s Story

Natural High was founded by entrepreneur Jon Sundt, who lost both of his brothers to drug addiction. After the loss, Jon became determined to turn this experience into positive change and made the decision to spend the rest of his life helping young people make better choices. He realized that simply shifting the way we engage youth could dispel the myth around drugs and alcohol. He began traveling to schools with local influencers and a slide projector at his side, hoping that his story could help save even one life.

Today, Natural High reaches young people around the country. What started in tragedy has now grown into a movement bringing hope and positive results to thousands of families. Two decades of youth are now thriving and choosing their Natural High over drugs and alcohol — all through the power of storytelling and positive example.